2. Information Collected
MiniMouse collects and stores certain personally identifiable information about you when you provide it to us during registration (or when you update your account information), when you use or subscribe to MiniMouse products and services, including when you respond to MiniMouse’ surveys or submit content or materials to MiniMouse, or when you otherwise communicate with MiniMouse, such as through emails. The type of personally identifiable information collected may include your name, address, email address, telephone number, credit card information, school, demographic information, and other personal information, depending upon the particular MiniMouse product or service, the information requested and provided and the category of user.
For example, a user, as part of the registration process, will provide MiniMouse with the necessary and correct information to properly collect payment or dues for the use of the MiniMouse services. Certain information requested by MiniMouse during the registration process is optional, including providing demographic information, and for Visitors who may wish to participate in surveys, the requested personal information is optional. For a Visitor wishing to receive the monthly MiniMouse newsletter, only a valid email address is required.
MiniMouse also collects and stores certain non-personally identifiable information about you when you visit and use the Web Site or otherwise interact with MiniMouse, including using MiniMouse ' products and services, submitting content or materials to MiniMouse and responding to surveys and email communications. The type of non-personal information collected may include your computer and internet connection information, including IP address and operating system, and your usage history of the Web Site and its web pages.
3. Use of Information
MiniMouse uses your personal and non-personal information in order to improve and personalize your use of the Web Site and its related products and services, including by tracking and monitoring traffic on the Web Site so as to enhance the performance of the Web Site and to customize your online research.
We use third-party advertising companies to serve ads when you visit our Website. These companies may use information (not including your name, address email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here (www.networkadvertising.org).
In addition, MiniMouse may share some or all of your personal information with another entity in the event of a change in business structure, including merger or acquisition, as well as with the representatives of the entity to the extent required.
Except as described above, MiniMouse will not disclose any personal information about you to third parties without your permission.
We may share aggregated demographic information about our user base with our partners. This information does not identify individual users.
4. General Limitations
MiniMouse implements reasonable steps to maintain the privacy and security of your information against unauthorized access consistent with industry standards, however, as with all online transactions, "hackers" or other third parties may intercept and misuse your personal information, including during transmission to and from the Web Site.
The Web Site and its related products and services are not intended for use by children under 13 years of age and children under 13 may not submit personal information to MiniMouse,. MiniMouse, will not knowingly collect or use personal information of anyone under 13 years of age, and if MiniMouse, is informed or determines that any such information has been submitted, it will be deleted.